Checkoff Helping Out In Japan
Posted by Diane – April 6th, 2011
During its meeting in Denver on March 24, and in a follow-up vote last week, the Beef Promotion Operating Committee approved an amendment to the 2011 foreign-marketing Authorization Request. The amendment allows for investment of $100,000 in checkoff funds to help provide U.S. beef to folks left hungry and homeless by the devastation in Japan. As with any checkoff program, this money will be provided on a cost-recovery basis only, and in line with the revised proposal – not as a cash donation; for details, visit Japan Relief Fund.
